In-place.info®, a data driven solution to enhance the tourists’ visit experience
The in-place.info® system is based on the relationship between tourists and points of interest, which allows the enhancing of the tourists’ visit experience and the information collection of this relationship.
The system comprises signage near each point of interest and a Web App with the contents of that point of interest. The access is made via interaction of the tourist with the signage – QR code and NFC chip for smartphone and tablet users.
The first implementation of this system was made for a wine route near Lisbon – Rota dos Vinhos de Bucelas, Carcavelos e Colares.
In-place.info® allows for data mining and system feedback
In-place.info® embraces a framework that includes a reporting system with traffic information at the web apps, statistical calculus of geospatial metrics and multidimensional data analysis. This system incorporates capital gains either upstream (tourist destination) or downstream (tourists).
From the interpretation of data the system allows to develop a set of capital gain values (scientific and statistical data analysis) and give feedback with information that is relevant for the audience.