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About us

We are a design, consulting and innovation company that merges design and technological practices to respond to the challenges of today’s ecosystems.

We help organisations by delivering design projects in the fields of digital communication, environmental design, branding, brand activation, corporate communication, product communication, packaging and information design.

We believe in the importance of creative thinking, in the adoption of an emotional approach in problem identification and resolution, and in the methodology of learning by doing, and so we assist organisations on their innovative processes offering a consulting service in the areas of design thinking, co-creation, metadesign and other developing methods.

Our goal is to help organisations enter the new paradigm – a merged real/digital world with an empowered consumer – transforming them into service oriented and human centred organisations.

We innovate, developing generative design methodologies and tools, and artificial intelligence analytics/feedback systems for data visualisation and data driven solutions.

Our clients are our priority; we value partnership relationships providing an effective and quality service.

We are a SME certified both by IAPMEI and Portugal 2020. We are also certified by Accenture’s Global Brand and a founding member of POPAI Portugal – The Global Association for Marketing-at-Retail.

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FOCUS ON VALUE CREATION

At Ars Design, we provide a service that promotes the creation of value.

We uphold the following factors, qualities and values in order to achieve this objective:

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QUALITY

We develop all the design phases supported by the best practices and technologies.

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INTEGRITY

We provide a service based on ethics and confidence.

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RESPONSABILITY

We provide a responsible service to accomplish the defined goals.

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FLEXIBILITY

We provide a flexible service, appropriately addressing different challenges.

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INOVATION

We adopt innovative approaches foreseeing differentiation.

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READINESS

We respond rapidly to the requests.

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CREATIVITY

We offer a creative service based on design thinking, co-creation, metadesign and other developing methods.

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EFFETIVENESS

We transform ideas into achievements.

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AVAILABILITY

We are always available to discuss and develop the best ideas.

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INVOLVEMENT

We develop mutual knowledge, foreseeing the best results.

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TRANSPARENCY

We provide information about all phases of the process.

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EXCELLENCE

We strive for excellence in all our projects.

KEY TEAM MEMBERS

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Joaquim Castelo
Founding Partner, Design Director, Teacher and Consultant
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Lina Belo
Senior Communication Designer
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Paulo Victor
Senior UI/UX Designer
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Vitorino Ramos
Scientific Consultant

CLIENTS

Our clients are our priority; we value partnership relationships providing an effective and quality service. We work with clients from different business areas: advertising, consulting, construction, consumer electronics, government administration, higher education, industry, philanthropy, real estate, retail and technology.

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